Led design to transform the client search experience with a strong emphasis on reducing internal support costs and enhancing product accessibility.
45% faster query resolution
98% average completion rate
Boosted team morale
Led discovery, strategy and visual direction for a B2B enterprise-focused capital gains taxation software as a blueprint for the redesign.
35+ stakeholders: 1 redesign shared vision
3x faster of design execution
30+ design influencing hours
Brought a B2B life sciences product offering to life to generate market excitement and support a successful product pre-launch. Unveiled at SLAS Europe 2023.
44% increase in leads
Secured an additional £9000 in project revenue
Boosted product clarity
Introduced a fresher, more inclusive and consistent experience for a design agency through visual storytelling.
Improved engagement and conversion
Visual appeal boost
Optimised strategic colour usage